Amazon
Blossom Academy
Blue Cross and Blue Shield
Cigna
Corporate Gurukul
Deloitte
Frontizo
Godrej
KPMG
Medecro Ai
Prione
Qatar Airways
Staples
Tetra Pak
Twinleaves
Uniphore
Vistaprint
Walmart
World Health Organization (WHO)
Xerox
Appario
Clicktech
Sheng Li Tel
Karma Experience
Made Easy
MENIIT
NEXT IAS
Optiva
Technowizard

Not all UI/UX

needs start at the same place

Some teams need clarity before committing to a redesign, while others are ready to move directly into design work.

Our engagement models are designed to:

reduce risk
Improve decision-making
Align effort with real adoption and usage needs

chains

ENGAGEMENT MODEL 1

Adoption and Usability Audit

When this model fits best

You have an existing website, app, or product

Performance or adoption is not meeting expectations

You are unsure whether to redesign or optimize

You need an objective, structured assessment

What this typically includes

Review of
key user
journeys

Heuristic and usability assessment

Identification of friction points

Prioritized improvement opportunities

Clear recommendations for next steps

A clear understanding of what is not working and what to fix first.

ENGAGEMENT MODEL 2

UI/UX REDESIGN PROJECTS

When this model fits best

Existing experience needs a structural rethink due to scale, complexity, or adoption gaps

Business goals or user needs have shifted

Product or platform complexity has increased

Consistency and clarity are lacking

Chess Queen presenting the UI/UX redesign projects.

What this typically includes

Discovery and alignment

UX structure and flows

Interface design

Iteration and validation

Design-ready handoff

A redesigned experience aligned to user behavior and business intent

ENGAGEMENT MODEL 3

PHASED UX DELIVERY

When this model fits best

Scope is evolving

Internal priorities may shift

You want to reduce upfront commitment

Teams prefer iterative progress

What this typically includes

Work delivered in defined phases

Regular review and reprioritization

Clear outputs per phase

Ability to pause or pivot

Steady progress with flexibility, control, and clear adoption checkpoints.

ENGAGEMENT MODEL 4

ONGOING UX SUPPORT

When this model fits best

Continuous improvement is required

Product or platform evolves regularly

Internal teams need UX support

Design consistency must be maintained

What this typically includes

Ongoing UX and UI design support

Design system
maintenance

UX input for new features or flows

Collaboration with internal teams

Long-term UX consistency and adaptability.

AI-AUGMENTED AND INTELLIGENT EXPERIENCE ENGAGEMENTS

Some engagements involve AI-augmented or AI-native experiences, such as:

Intelligent dashboards

Decision-support interfaces

AI-assisted workflows

Semi-autonomous user flows

In such cases:

UX design focuses on trust, clarity, and control

System implementation is handled through our AI Automation practice

Both teams work together when required

Explore our AI Automation capabilities

HOW TO CHOOSE THE RIGHT MODEL

Practical considerations around timelines, scope, and pricing vary by engagement model and are outlined separately.

If you are unsure where to start or where adoption is breaking down:

Start with a UX Audit if clarity is missing

Choose a Redesign Project if structure is broken

Use Phased Delivery if scope is uncertain

Opt for Ongoing Support for continuous improvement

We help teams choose the most appropriate model during initial discussions

NEXT STEPS

If you’re comparing options internally, we’ve addressed common questions around engagement structure, timelines, and pricing in our UI/UX Pricing & FAQs.

Ready to move forward

Request a UX Audit

FREQUENTLY ANSWERED QUESTIONS

Questions on Your Mind?

Let’s Clear Them Up.

Q1. Can I start with an audit and then move to redesign?

Yes. Many engagements begin with an audit and evolve into redesign or optimization work.

Q2. Are engagement models flexible?

Yes. Models are adapted based on scope, timelines, and team needs.

Q3. Do you work with internal design or development teams?

Yes. We often collaborate with internal teams and vendors.

Q4. Can engagement models include AI-related work?

Yes. When experiences involve intelligent systems, AI Automation support is included where appropriate.