Read This Before You Launch Another Landing Page

Over 65% of users will see your landing page on a phone. 
Yet most pages are still: 

• Scroll-heavy 
• Button-invisible 
• Info-packed like a pitch deck 

Fix: Build mobile-first, with tap-priority layouts and CTA placements designed for thumbs.

“Book a demo!” 
“Start your free trial!” 
“Download the guide!” 
“Follow us!” 

When everything is a priority… nothing is. 

Fix: One page = one primary action. 
Everything else supports or steps aside.

Hero banners with happy people? Cool. But what does that tell me? 
Visuals need to: 

• Convey outcomes 
• Trigger emotion 
• Make your value proposition feel real 

Fix: Use images that answer objections, show before-and-after states, or display interface flow.

Asking for company size, revenue, industry, phone number, and a 200-word project brief? 

That’s not lead capture. That’s user fatigue. 

• Use progressive disclosure (start small, expand later) 
• Auto-fill or pre-select fields when possible 
• Add microcopy: “Takes less than 30 seconds” → reduces abandonment 

• Intent Anchoring 
  What brought them here? Design for that intent first. 
• Value Prop Stacking 
  Build belief step-by-step: hook → proof → benefit → CTA 
• Clarity Over Cleverness 
  Clear beats cute. Every time. 
• CTA Pacing 
  CTA above the fold. Reminder mid-scroll. Reinforce at bottom. 
• Emotional Microcopy 
  Use second-person language, urgency cues, and trust signals. 

Case Snapshot: A Page That Tripled Its Conversion Rate 

Before:

• “Learn More” CTA 
• Generic hero image 
• 7-field form 
• No clear scroll structure 

After our rebuild: 

• Intent-specific headline 
• Visuals showing user interface + results 
• 3-field micro-form with tiered questions 
• Trust anchors (logos, testimonials) spaced across scroll 

Result?

• 3x increase in signups 
• 40% drop in bounce rate 
• “I actually wanted to fill the form” — user feedback

Launching a Landing Page Without Strategy Is Just… Launching a Page 

If your landing page doesn’t guide users toward one clear decision, it’s not landing anything. 

Let’s Build a Page That Actually Performs 

Qquench designs landing experiences that are measured in clicks, not compliments — with tested UX, messaging flow, and behavior design.

Qquench: Pages that land results. Not just load.

#LandingPageDesign #ConversionUX #CTAClarity #PerformanceDesign #BuiltByQquench

What’s the most frustrating landing page experience you’ve had? Too many fields? Too much hype? Drop it below.